When Kommo fits
If you have a sales team selling across several channels, want a visual pipeline with stages, tasks per rep and sales reports, and are happy to configure automations, Kommo is designed for that. It's a CRM: its strength is organising the team's work.
When MultiChats fits
If the bottleneck isn't organisation but replying on time and following up, MultiChats tackles that directly: the agent reads every message, labels it, drafts the reply in your tone and messages again when it's due. It works on your existing number linked by QR and is running the same day, with no flows to design. More in WhatsApp CRM.
Using both
It's possible. MultiChats exports contact statuses and can connect via API, so some teams use it as the WhatsApp layer that replies and follows up, and keep the CRM for quotes, invoicing and the rest of the team. Ask us about it in a demo.
Our honest take
Kommo is a good CRM for teams that sell across several channels and want to organise their pipeline. MultiChats is for businesses that sell mainly on WhatsApp and need someone to reply to and follow up every contact, in their tone, from today. If you're unsure, ask yourself what loses you more sales: disorganisation or slow replies.
Frequently asked questions
Does Kommo have AI?
Yes, it keeps adding AI features and bots. Check their website for what each plan includes, as it changes often.
Can MultiChats work as a CRM?
For what happens on WhatsApp, yes: contacts, statuses, follow-ups and metrics. It doesn't handle quotes, invoices or other channels.
Can I try MultiChats without leaving my CRM?
Yes. There's no contract and you don't need to change anything you already use.