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MultiChats vs Wati: which suits your WhatsApp?

IN SHORTWati is a platform built on the official WhatsApp Business API: a shared team inbox, broadcasts with approved templates, a no-code bot builder, integrations with shops and CRMs, and AI features. It charges per plan, with Meta's template message fees on top. MultiChats is an AI agent that replies, labels and follows up on your existing numbers, linked by QR code, priced per number.
MultiChatsWati
What it isAI sales agent for WhatsAppWhatsApp API platform with inbox and bots
How WhatsApp connectsYour number by QR, stays on your phoneOfficial API: the number moves to the platform
Messaging firstReplies and follow-ups to people who contacted youApproved templates, paid per message
Who repliesThe AI agent in your tone, or you from its draftYour team, with bots and flows you build
Price€150, €500 or €800 a month for 1, 5 or 10 numbers excl. VATPer plan, plus Meta's message fees; see their site

When Wati fits

If you need the official API (high volume, scheduled sends to opted-in customers, official business account status, shop integrations) and a team working from one inbox, Wati is built for that.

When MultiChats fits

If your problem is enquiries going unanswered or never followed up, and you don't want to move your number off the phone or pay per message, MultiChats tackles exactly that, and it's live the same day.

MultiChats links your numbers by QR code, like WhatsApp Web, and doesn't use the official API: Meta can restrict a number that sends messages in bulk. We work with daily caps, pauses and an automatic brake, but the risk isn't zero and we tell you before you start.

Our honest take

Wati is a good choice for businesses that need the official API, template campaigns to opted-in customers and a shared team inbox. MultiChats is for businesses that sell through conversations on their existing numbers and want an AI to reply and follow up without building flows or paying per message.

Frequently asked questions

Does Wati have AI?

Yes, it has been adding AI to its bots and inbox. Check its site for what each plan includes.

Can I move my number from Wati to MultiChats?

If it's on the API, it must first be removed from the API before it can be used in the WhatsApp Business app again; then it can be linked to MultiChats by QR.

Does MultiChats do broadcasts like Wati?

No. MultiChats doesn't send bulk messages; it focuses on replying to and following up with each contact.

Shall we try it on a real conversation from your business?

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